A Month-to-Month Guide to Corporate Greeting Card Giving

Corporate greeting cards are a vital tool for cultivating strong relationships with clients, partners, and employees. Sending timely and thoughtful cards throughout the year demonstrates your professionalism and commitment while nurturing a sense of connection and gratitude.

For financial services businesses, maintaining meaningful client touchpoints is critical, and greeting cards offer a unique, personal way to stand out amid digital communications.

This month-to-month guide to sending corporate greeting cards is a road map that will help your business stay top of mind and maintain a positive reputation among clients throughout the year.

January: Celebrate New Beginnings

January marks the start of a new calendar year, making it an excellent opportunity to reconnect with clients, employees, and stakeholders to start the year right. A New Year’s card expressing optimism and enthusiasm for the year ahead helps set a positive tone for professional relationships. Select card designs that reflect success and renewal while incorporating a professional yet warm message that wishes recipients a prosperous new year.

February: Show Appreciation on Valentine’s Day

Valentine’s Day is an often-overlooked opportunity for companies to express appreciation to those at the heart of their business. Sending Valentine’s cards to clients and employees is a thoughtful way to show gratitude for their partnership and contributions.

Craft messages that strike a professional and inclusive tone, avoiding overly personal or romantic statements while conveying appreciation effectively. Cards with traditional Valentine’s color schemes and imagery instantly resonate with recipients looking forward to the holiday.

March: Celebrate Employee Appreciation Day

The first Friday of March is Employee Appreciation Day, a key opportunity to connect with and celebrate your workforce. Recognizing the hard work and dedication of your employees fosters a positive workplace environment and helps boost morale.

Sending greeting cards dedicated to Employee Appreciation Day can go a long way toward making employees feel valued and motivated. By showing genuine appreciation, you demonstrate that your business prioritizes its employees’ well-being and success.

April: Celebrate Easter

Easter is a springtime holiday synonymous with renewal and community. Sending Easter cards to clients and colleagues can reaffirm their partnership and express continuous support.

Including a message like “Wishing you a season of joy and success” helps your card resonate with everyone, regardless of how they celebrate. Cards featuring seasonal imagery, such as spring flowers and pastels, brighten recipients’ days while keeping your business at the forefront of their minds.

May: Honor Memorial Day

Memorial Day, observed on the last Monday in May, is an occasion to reflect on and honor the contributions of those who have served. Memorial Day greeting cards are ideal for expressing gratitude and commitment to the values of service and perseverance.

Keep messages respectful and intentionally aligned with the solemnity of the holiday to demonstrate your business’s mindfulness and professionalism. Cards sent for Memorial Day can also be a reminder to clients and employees of shared values, strengthening their connection to your organization.

June: Congratulation Milestones

June marks the midpoint of the year, a moment to celebrate achievements and milestones. Consider congratulating recent graduates or recognizing accomplishments tied to your company’s fiscal year closure.

A message celebrating hard work and accomplishment solidifies relationships by reinforcing your commitment to the continued success of clients and employees alike. Select designs that evoke feelings of celebration, such as confetti or fireworks, while maintaining a professional and supportive overall tone.

July: Celebrate Independence Day

Independence Day in July provides a festive opportunity to engage with your clients and partners. Seasonal greeting cards centered around the theme of patriotism and celebration highlight your company’s recognition of nationwide traditions.

Messages in these cards should remain professional while celebrating the spirit of independence and courage. Choosing visually striking designs that reflect the vibrancy of the holiday ensures your clients will positively notice your outreach.

August: Recognize Employee Milestones

With no major greeting card holidays in August, this month should be used for strengthening workplace culture. Sending milestone recognition cards to employees helps them feel seen and appreciated all year round. Personalized messages tailored for the occasion create a meaningful connection with the recipients.

These small gestures demonstrate that your organization values personal and professional milestones equally. Ordering business greeting cards in bulk can make it easier to consistently prepare for these celebrations.

September: Honor Labor Day

September is an ideal month to strengthen workplace culture by honoring Labor Day and preparing for the holiday card season. Celebrating Labor Day can be a great opportunity to recognize and appreciate the hard work of your team. Businesses should also dedicate this month to reviewing and correcting their client and employee records. Update your address records for clients, employees, and stakeholders to avoid delivery errors during the busy months ahead.

October: Begin Holiday Card Preparation

October is the ideal time to start planning your holiday greeting card strategy. The winter holidays are the busiest for greeting card companies, so select and order holiday cards several months in advance.

Additional time is also necessary to customize and personalize your greeting cards to make employees and clients feel valued. With proper planning, your holiday cards will arrive on time, demonstrating your commitment to thoughtfulness and professionalism.

In the thrill of preparing for winter, don’t forget to mark Halloween with a special treat. Sending festive Halloween greeting cards is a fun way to celebrate the season and build stronger connections with employees and clients.

November: Express Gratitude on Thanksgiving

Thanksgiving is a moment to appreciate the partnerships and contributions that have defined the year. Sending Thanksgiving cards allows you to express sincere gratitude to your clients and employees before the busy holiday season while also strengthening those valuable connections.

Share a message of gratitude that reflects your year-long relationship while expressing well wishes for the coming months. Thanksgiving cards also create a natural lead-in to December festivities and can deepen professional relationships.

December: Honor Winter Holidays

The holiday season is the most popular time for exchanging greeting cards. December cards may celebrate Christmas, Hanukkah, or other traditions. Prioritize inclusivity by offering recipients the choice of diverse designs or selecting universally warm, seasonal greetings.

Your December cards might also highlight key achievements from the year or express optimism for continued collaboration in the year ahead. Festive cards celebrating winter holidays can leave a lasting impression as you conclude the year.

Making Corporate Greeting Cards a Year-Round Strategy

Thoughtfully planned corporate greeting card giving goes far beyond one-off holiday greetings. By strategically incorporating greeting cards into your internal communications and strategic outreach efforts, your financial services firm can cultivate stronger relationships, establish trust, and remain memorable.

Now is the perfect time to review your greeting card needs. Whether you’re just getting started or refining your strategy, consider partnering with Wall Street Greetings to enhance your professional communications. Explore our curated collection of greeting cards to create connections that matter.